FinoSmash

Our story

Morethanthefirstbite.

The FinoSmash hand-and-presser mark

FinoSmash is building a new kind of
smash-burger experience for London.

More than the first bite

Boldinflavour.Preciseinexecution.

Considered in every detail. From the beef and the smash to the wrap, seal and arrival, nothing is treated as an afterthought.

Because the craving begins before the food arrives, and the experience should stay with you after the final bite.

FinoSmash campaign: Refined. Intentional. Iconic. set in black type on a warm beige tiled wall beneath the FinoSmash wordmark
FinoSmash campaign: a FinoSmash paper bag printed with the hand-and-presser mark, held against a warm neutral wall

Smashed with intention

Madeforpeoplewhocarehowthingsaremade.

We use high-quality, 100% grass-fed beef, ground into our own in-house blends to create a flavour profile that is distinctly ours. Our ingredients are prepared fresh each day, with every element selected to earn its place.

From the first press on the griddle to the final seal on the wrap, every decision has a purpose.

  • 100% grass-fed, high-quality beef
  • In-house blends for a flavour that is ours alone
  • Fresh ingredients, every single day
  • 100% halal certified ‏حلال

The process

  • 01

    Theblend

    High-quality, 100% grass-fed beef, ground into our own in-house blends for a flavour profile that is distinctly ours.

  • 02

    Thesmash

    One press on the griddle, hard and deliberate, for the crust and char that a smash burger lives or dies on.

  • 03

    Thewrap

    Wrapped in printed paper and closed with the FS seal, so it arrives the way it left the steel.

Refined.Intentional.Iconic.

A proper smash burger, developed with precision. A delivery experience designed with the same level of care.

This is FinoSmash.